Videogames and the music industryNovember 18, 2008
[embedded YouTube video; if you can't see it, click here]
Nice guest post in the Freakonomics blog by gaming maestro David Edery about the positive impact of music-based video games like Guitar Hero and Rock Band on the music industry. He does have something of a vested interest, since he works for Microsoft’s Xbox Live Arcade, but he does provide some compelling bits of data: for example, Guitar Hero: Aerosmith earned the band more money than any of their individual albums. Edery’s posting focuses on major-label artists, but of course, where this really gets interesting is as a path out of obscurity for lesser-known bands (such as Freezepop, as in the video above, and Bang Camaro, both of whom have songs on Rock Band).
Read the full essay: “Can Guitar Hero Help Save the Music Industry?”